The Hiring Journey Has Been Quietly Rewritten 

By Brian Mitchell, Managing Partner & CEO. For most of the past two decades, the hiring journey followed a predictable script. Candidate sees a job posting. Candidate researches the company on Glassdoor and LinkedIn. Recruiter reaches out or application comes in. Phone screen, interviews, offer. Both sides largely knew their roles. That script is being Read More

The Algorithm Isn’t in Charge Anymore

By Brian Mitchell, Managing Partner & CEO. I’ve had more conversations in the past year with CEO’s, CMOs, CROs, and Chief Strategy Officers quietly alarmed by the same thing: traffic is down, inbound is shifting, and no campaign optimization is going to fix it. This isn’t a bad quarter. It’s structural. The Front Door Just Read More